Social Media

The Power of Social Media Marketing: Unlocking Success in the Digital Age

social media marketing

Social Media Marketing: Unlocking Success in the Digital Age In today’s digital age, social media has transformed the way businesses connect with their target audience. With billions of active users across various platforms, social media marketing has become an indispensable tool for brands seeking to boost their online presence, drive engagement, and increase sales. In … Read more

How to Create a Facebook Page

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How to Create a Facebook Page: Since Facebook is the social media network that most people use, all businesses should have a Facebook page. Setting up your Facebook page is easy. Here’s how to set up a Facebook Page: First go to Facebook for Business and click on ‘create page’. You will be asked to … Read more

Is It Safe To Use Facebook To Log Into Websites?

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Is It Safe To Use Facebook To Log Into Websites? Many websites that you need to log into now offer a simple one click button to log into their website using your Facebook account. Using Facebook to log into websites is a very convenient feature because you do not need to fill out a form … Read more

Creating Visual Content

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Creating Visual Content: When you create a post on Facebook, Twitter or on your blog it is a good idea to include visual content in your post. It is proven that posts with visual content are more engaging and will get more shares. Content with relevant images gets 94 percent more views than content without. … Read more

Facebook for Business – Ads and Pages

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Facebook for Business – Ads and Pages: I attended the Facebook for Business seminar in Richmond BC. Here is what I learned. Facebook is the social media network that most people use. Most Facebook users sign into Facebook 14 times a day. Canadians use Facebook more than any other country, with over 16 million people … Read more

On Page Optimization for Your Blog Posts

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On Page Optimization for Your Blog Posts:  On page optimization means optimizing your blog posts for SEO (search engine optimization), as you write each post. Your website designer has likely optimized your website when it was created, or you had someone optimize it after the design was complete. SEO is on-going, so you need to … Read more

Your Online Reputation

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Your Online Reputation: Online reputation is the reputation of a company, person, product, service on the Internet and digital platforms. Online reputation is impacted by the content an organisation distributes, the reactions of and interactions with web users, activity on social networks, etc. For e-commerce brands, online reputation is very important, as it can affect their online … Read more

Your Profile Picture is Very Important

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Your Profile Picture is Very Important: When people visit your website, or one of your social media accounts, it is important to have a good profile picture of yourself. People want to see who they are dealing with. If your picture is out of focus, or poor quality, it does not leave a good impression. … Read more

Four Reasons Why Sharing Content Matters

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Four Reasons Why Sharing Content Matters:  Sharing content is important. When you think of content marketing, you may only think about creating original content that will attract new clients. This is important, but don’t overlook sharing content from respected experts and brands in your field. Why? Here are four reasons: 1.  It can grow your … Read more

Three Ways To Find More Customers by Using Twitter for Business

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Three Ways To Find More Customers by Using Twitter for Business:  Twitter for Business can be used to find new customers. When you look around inside Twitter you will notice that people don’t just tweet about events and random things, they also tweet looking for advice, products and services. Here are three ways to use … Read more