What is a SSL Certificate? SSL Certificates are small data files that digitally bind a cryptographic key to an organization’s details. When installed on a web server, it activates the padlock https protocol. This allows secure connections from a web server to a browser. Typically, SSL certificates are used to secure credit card transactions, data … Read more
Become an Expert! One of the best ways to keep your current clients and attract new clients is to set yourself up as the expert people come to when they need your product or service. The more information you provide to your clients about your product or service, the more credible and sought-after you become. … Read more
Is Your Website Content Working for You? When creating or updating your website, keep in mind that the text content of your website is the most important part of your website. What you say will either excite people to want to buy from you or drive them away. Also, your text can make your website … Read more
How to Get More People to Buy From You: We all want more traffic to our websites, but if the people coming to your website are not buying, then you have to figure out why and fix it. Does your website have calls to action? People need to be told what to do. If you … Read more
How to Pick the Right Domain Name: Picking your domain name is the first step when getting ready to have a website built for you. It is also a very important step. The name you pick has to be relevant to your business, however you should also keep in mind SEO and social media when … Read more
Great Tips for Writing Blog Posts. Below are some tips to help you write great blog posts: Write about your own experience. Be original and creative. Connect your blog to your social media accounts. Teach. Write how to do something that you know a lot about. Use some humor. Write the way you talk. Solve … Read more
Four Ways to Use Social Media to Reach Your Local Audience: As your business grows, it is important to remember that your local audience is important too. Always remember to build trust and relationships in your local community. Here are four ways to use social media to target your local audience: 1. Use LinkedIn to build … Read more
A slow loading website will turn your potential customers away. Google will also rank your website lower if it loads slowly. A website should load in 5 seconds or less. WordPress websites will load a little slower. About 7 seconds or less is best for a WordPress website. If your WordPress website is loading slowly, … Read more
Optimize Your Website for Local Search on Mobile Devices. Use of mobile devices has overtaken PCs for local search. More people are using their smartphones and tablets for online searches and purchasing. Is your website mobile ready? Visitors will not go through pages of search results on mobile devices, so you need to be on page … Read more
Create Better Email Newsletters: If you send out newsletters that are engaging to the reader, the result will be more reads, click-throughs and shares – all of which help drive visitors to your website. Here are some 6 tips to help you to create engaging newsletter content: 1. Experiment with Your Schedule Experiment with sending … Read more