Optimize Your Website for Local Search on Mobile Devices.
Use of mobile devices has overtaken PCs for local search. More people are using their smartphones and tablets for online searches and purchasing. Is your website mobile ready?
Visitors will not go through pages of search results on mobile devices, so you need to be on page one. Your SEO campaigns should concentrate on your specific location to help boost your business to the top results for geographic searches. Use location-specific keywords in your campaigns. Also complete your profiles in Google+, Facebook, LinkedIn, Twitter and any of your other social media accounts. Make sure you have your correct address, phone number and other contact information on all of these, and make sure you use the same information.
Your website should be mobile friendly.
If you look at a website on a mobile device and you have to zoom in on the page, then it is not mobile friendly. A responsive website will respond to the device the website is viewed on and make your site easy to read and navigate. Your fonts should be easy to read in size and colour. The websites that I create are now all responsive. Contact me to have your website made responsive!
Use social media to engage new and existing clients. You should have a Facebook page specifically for your business. Use twitter to send small incentives to attract new clients and offers for both new and existing clients.
Encourage your clients to leave positive reviews on sites such as Yelp, Foursquare, Google Places, TripAdvisor, etc. (Choose the ones that fit your business best.)
More and more people are using their mobile devices to do a local search for your business, so act now to avoid getting left behind.