newsletter

Are Newsletters Worth It?

Newsletters

Are Newsletters Worth It? Exploring the Power of Personalized Content Delivery In an era saturated with information and digital clutter, newsletters have emerged as a compelling means of delivering curated and personalized content directly to your inbox. They offer a unique opportunity for individuals, businesses, and organizations to connect with their audiences on a more … Read more

Creating a Successful Email Newsletter

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Creating a Successful Email Newsletter: Sending out email newsletters can be a great way to engage your customers and keep your business in their minds, as well as build trust. It is important to create an interesting newsletter to keep people interested. Think carefully when you create your subject line. It needs to be catchy … Read more

Six Tips for Better Email Newsletters

newsletter

Create Better Email Newsletters: If you send out newsletters that are engaging to the reader, the result will be more reads, click-throughs and shares – all of which help drive visitors to your website. Here are some 6 tips to help you to create engaging newsletter content: 1. Experiment with Your Schedule Experiment with sending … Read more

How Autoresponders Work

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How Autoresponders Work: At some point in our Internet lives, the majority of us have received a message from an autoresponder.  It could have been a short response letting you know that an individual is away, or an email thanking you for something that you have done. Each one of these messages is a different … Read more

Canada’s Anti Spam Laws

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Canada’s Anti Spam Laws: Canada’s anti spam laws or legislation (CASL) came into effect on July 1, 2014.  If you or your business sends out any kind of commercial electronic messages (CEMs), including emails, texts, social networking messages and other electronic communications, then this is something you need to take seriously. This is a reminder … Read more

Subtle Email Marketing

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Subtle Email Marketing: Everyday Internet users receive a lot of emails telling them to buy certain products or visit certain websites. These types of emails arrive in your inbox every day.  However, most people pay very little attention to them, because they are blatant advertisements and are often viewed as spam. Most Internet users have … Read more

Ten Ways to Grow Your Email List

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Grow Your Email List: Here are ten tips that will help you grow your email list: Have an online contest for a free giveaway, and have your visitors sign up for your newsletter in order to enter the contest. Collect email addresses offline and import them into your mailing list.  You can collect these from … Read more

Make Your Blog Work For You

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Is Your Blog Working For You? Having a blog can help set you up as the expert to go to when your clients need information.  Be sure to write posts often so your old and new clients will keep coming back to view your interesting articles.  It can take a long time to write one post, … Read more

Tips on How You Can Reuse Great Content

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Reuse Great Content Can you reuse great content?  Yes!  Creating unique content on a regular basis for your website, social media accounts, blog posts, etc., takes a huge amount of time.  You can get more value out of your articles and blog posts.  Here are four tips on how you can reuse great content: Social … Read more

Your Customers are the Most Valuable Asset Your Business Has

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What is the most valuable asset your business has? Most people would say: Our website My computer The office My files Our books All of these things can be taken away from you.  BUT they can also be replaced. There is one asset that is so valuable it can help any business recover from a disaster … Read more