small business

Email Marketing Mistakes

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Are You Making These Email Marketing Mistakes? Many business owners who try email marketing make the mistake of believing that any type of email marketing is beneficial. This is not true.  There are a number of mistakes business owners can make when they organize an email marketing campaign. Examples of mistakes include allowing promotional materials … Read more

How to Make a YouTube Video

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Making a YouTube video is not complicated. The first step is to get a video recording device.  Video recording devices come in a number of different formats.  It is possible to use cell phones, webcams, or traditional camcorders.  If you are interested in using your cell phone to help you make a YouTube video, you … Read more

What is Niche Marketing?

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Niche Marketing: The word ‘niche’ is defined as: “A special area of demand for a product or service”. ‘Marketing’ is defined as: “The opportunity to buy or sell”. If you put the two words together, niche marketing means buying or selling a product or service in an area of special demand.  This is a product … Read more

Ten Ways to Grow Your Email List

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Grow Your Email List: Here are ten tips that will help you grow your email list: Have an online contest for a free giveaway, and have your visitors sign up for your newsletter in order to enter the contest. Collect email addresses offline and import them into your mailing list.  You can collect these from … Read more

Tips on How You Can Reuse Great Content

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Reuse Great Content Can you reuse great content?  Yes!  Creating unique content on a regular basis for your website, social media accounts, blog posts, etc., takes a huge amount of time.  You can get more value out of your articles and blog posts.  Here are four tips on how you can reuse great content: Social … Read more

Three Ways to Get New Customers

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Three Ways to Get New Customers: Your customers are bombarded every day with companies wanting their business.  They get their message to their clients through advertising.  This type of communication is called “outbound” marketing.  Outbound or push marketing is everywhere. If you use “inbound” marketing, you will stand out because it is different.  Inbound marketing means … Read more

Does Your Website Rank Well With Google?

Ranking Well on Google: You know it is important to rank high in Google.  Simply put, it means more customers. But it’s not easy.  Here are some important tips to help your website rank well on Google. Make sure your content is fresh and new.  You will get penalized if you have duplicate content on … Read more

The benefits of adding videos to your website

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Adding Videos to Your Website! Most internet users watch videos online.  This makes the use of video one of the best methods to attract people to your website and is an excellent way to increase your website’s popularity.  Adding a videos to your website will make it a dynamic website that will attract more visitors … Read more

Have You Tried Dropbox?

DropBox

 Have You Tried Dropbox? If you haven’t you should! It is my most used app on my computer, tablet and smartphone. What is Dropbox? It’s a free service that gives you access to your photos, documents and videos anywhere. This means that any file you save to your Dropbox will automatically save to all your … Read more

Is your website breaking copyright laws?

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Copyright Laws: Images enhance your website, blog and social media posts.  However, you have to be careful where you get your images.  I have heard of several website owners who have been sued for using images that they have just “gathered” from other websites. Most images are protected by copyright laws around the world and … Read more