Facebook Hashtags:
Facebook is making it easier for people to participate in real time global conversations. Facebook has now added hashtags. When you create a post in Facebook you can now add a hashtag to your post.
Hashtags work the same way in Facebook as they do in Twitter. When you click on a hashtag in Facebook you will see posts by your friends, pages, and people who post publicly. Users can also search for hashtags to bring up the conversation.
Facebook hashtags must be written as one word with no spaces. You can use two words, just run them together. Numbers can be included in the hashtag. You can search for hashtags in the search bar. When you click a hashtag, you’ll see a feed of posts that include that hashtag. You may also see some related hashtags at the top of the page.
One big aspect of Facebook that could deter the proper tracking of hashtags is the current privacy settings. Right now, you can choose from several options ranging from allowing anyone on or off Facebook to see your content to just yourself. You can make your content hidden to specific people and everything in between.
There is some research saying people will stray away from posts from businesses with hashtags, and others that say the opposite. There is no clear answer for this question yet. Some brands will choose to ignore them while others will embrace. Do what you feel comfortable with and, as more data becomes available, you can change accordingly.