search engine optimization

Press Release: Five Tips for Creating an Effective Press Release

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Follow These Five Tips for Creating an Effective Press Release: 1. Write a Catchy Headline. When creating an effective press release, your headline or title needs to be catchy.  Many people will just scan the headlines looking for something that interests them.  So, you need to grab their attention to encourage them to want to … Read more

Using Video to Promote Your Website

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Use Video on YouTube to Promote Your Website: People are attracted to images and video.  Video a great way to promote your website. Videos are simple to make. Today the equipment needed to make movies is a lot less expensive than it was a few years ago. Editing software is also less costly than it … Read more

Advertising on Craigslist

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Craigslist! Advertising on Craigslist can be profitable if you do your research and follow the rules Craigslist has for posting on their website. Advertising, for most products and services, on Craigslist costs only a few dollars, which makes it cost effective. Additionally, Craigslist receives extensive traffic with approximately ten million visitors generating four billion page … Read more

Use Google Adwords to Drive Targeted Traffic to Your Website

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Google Adwords: The biggest well known secret in generating success in an internet-based business or e-commerce is traffic. Everybody knows it, every site wants it and every site needs it. The point of websites is to be visited and viewed. Elaborate designs, money and countless hours of developing a site to make it attractive are … Read more

Making LinkedIn Work for You

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Make LinkedIn Work for You! LinkedIn is an important social media network for every business, and especially for a business serving other businesses. If you have a LinkedIn account, you likely have a personal profile. Be sure to keep it up to date. An active and up to date personal profile can deliver business benefits. … Read more

Using Guest Bloggers

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Guest Bloggers: Owners of successful blogs, that have a large following, sometimes need to use guest bloggers. For example, if you will be away for a while and unavailable to post new blog entries and don’t want to lose visitors, then you can make arrangements for a guest blogger or a series of guest bloggers … Read more

Tips to Ensure Your Visitors Stay on Your Website

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Make Sure Your Visitors Stay on Your Website. You invest time and money to attract visitors and potential customers to your website. However, on average, many websites lose 50% of potential sales because Internet users can’t find the information they are looking for. Here are some important tips to make sure you don’t lose customers: … Read more

How Autoresponders Work

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How Autoresponders Work: At some point in our Internet lives, the majority of us have received a message from an autoresponder.  It could have been a short response letting you know that an individual is away, or an email thanking you for something that you have done. Each one of these messages is a different … Read more

Why Your Website Content is So Important for SEO

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Website Content and SEO: Search engine optimization (SEO) has changed a lot over the years. Google now puts a lot of importance on your website’s text content. Stuffing your website’s pages with as many keywords as possible will only get you penalized by Google. Google looks for fresh, original website content that will provide value … Read more

Are You Already Using Internet Marketing?

Search Engine Optimization

Internet Marketing: Are you already using Internet marketing? Take a moment to think about how you would answer this question. Do you have a website for your business? Business owners who answer yes to this question are already marketing their products or services online simply by having a website and using internet marketing. You may … Read more