Social Media

How to Make a YouTube Video

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Making a YouTube video is not complicated. The first step is to get a video recording device.  Video recording devices come in a number of different formats.  It is possible to use cell phones, webcams, or traditional camcorders.  If you are interested in using your cell phone to help you make a YouTube video, you … Read more

What is Social Networking?

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Social Networking: We have all heard of social networking before, but not everyone knows what it means.  If you were asked to define what social media networking is, would you be able to give an accurate definition? Most people can’t, even though it’s likely that they participate in some form of social networking, especially online. … Read more

How to Use Pinterest to Get More Customers

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Use Pinterest to Get More Customers: Pinterest is a social media tool that allows you to “pin” images you have uploaded to Pinterest or images you have found on the Internet.   This can be a great tool for small businesses. Think visually:  Do you have a photo gallery on your website?  Or images of items … Read more

Five Tips on Keeping Your Blog Active

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Keeping Your Blog Active: It is important to keep your blog active. Creating engaging, informative blog posts from scratch can be difficult and time-consuming.  Don’t let your blog fail by not updating it often.  Here are four types of posts that are easy to create and will give you good, useful content. Lists:  Visitors like … Read more

Ten Ways to Grow Your Email List

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Grow Your Email List: Here are ten tips that will help you grow your email list: Have an online contest for a free giveaway, and have your visitors sign up for your newsletter in order to enter the contest. Collect email addresses offline and import them into your mailing list.  You can collect these from … Read more

How to Drive More Traffic to Your Website

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Website Traffic: SEO comprises many techniques to drive traffic to a website.  Some of the most important techniques are: Posting your website to search engines and directories on a regular, continuous basis. Setting up a Google AdWords Campaign with a budget of at least $100 per month. Building of backlinks. Backlinks are sites that link … Read more

Boost Your Sales Through Social Media

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Boost Sales With Social Media: Your customers are willing to pay more for products or services that are local, and most of these customers will come to you by word of mouth.  On the Internet “word of mouth” means social media.  Boosting your Facebook, Twitter, LinkedIn and other social media campaigns is something you should … Read more

Make Your Blog Work For You

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Is Your Blog Working For You? Having a blog can help set you up as the expert to go to when your clients need information.  Be sure to write posts often so your old and new clients will keep coming back to view your interesting articles.  It can take a long time to write one post, … Read more

Are you keeping WordPress up to date?

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It is Important to Keep WordPress Updated: If you have a blog or if your whole website has been created using WordPress, it is VERY important to keep it updated.  WordPress often releases a newer version, or a plugin may have an update waiting for you. Plugins are bits of software that can be uploaded … Read more

Four Ways to Optimize Your Marketing Videos

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Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more