Make a Press Release Work for You

Make a Press Release Work for You

press releaseMake a Press Release Work for You:

Getting your business press release in a newspaper or online news site is exciting. Media coverage builds your credibility and makes your brand more visible to customers. It promotes the growth of your business and generates more opportunities.

One of the best ways to get your business mentioned in newspapers is to send a press release to as many newspapers as possible.  Online news distribution services make it easy to issue targeted press releases.

The news release must be written in the correct format to be accepted by the press release distribution services.  If you need help with getting your press releases out to the distribution services, contact us because we can help. 

Remember to keep your website updated with your news and current information. Post a link on your main page to where your press release has been posted online.  Also post the link to Facebook and tweet it several times.  You can also use your press releases as a blog posts after they have been published.

Use your existing press releases as evidence that your company is a respected resource for your area of expertise.  Share the link to the media mentions on your website, and links to third-party stories that feature your business.

When journalists, bloggers and other members of the media begin to see your brand showing up in the news, more coverage will follow.

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