No doubt you’ve heard about Google AdSense and you are thinking about giving it a try. But, is it really worth placing an AdSense banner on your site?
The answer is a definite yes. You could always have some other banner on your site, or even search for some affiliate ad program that would probably have some success, if your site gets a fair amount of visitors. However, with affiliate marketing it is expected that a visitor from your website completes a sale before you are remunerated.
The ads are generated based on the contents of your site automatically. When you use an affiliate ad program, you have to specify certain categories that your sites belong to. However, if any page on your site falls outside of these categories, the banners will no longer be targeted. This means that you’re potentially showing ads to an audience that may not have any interest in them which can lead to inefficiencies.
This is rare with Google AdSense. The ads on your site will always be in sync with what your visitors are interested in, and that adds to your site’s value and to the revenue it produces.
As well, the size and look of these banners can be customized, which means they will be more integrated with the rest of your site’s content. This improves your site’s overall visual quality. There are also often problems finding people to advertise on your site. AdSense is the best solution available for this.
It’s free to join the Google AdSense program and takes very little time. Setting up Google AdSense on your site is simple. The whole process can be completed in less than an hour. To add an AdSense banner on your website (after registering with the program), simply copy and paste a few lines and you’re done. You can choose where the banners go, how large they are, and how they integrate with the rest of your site. Contact us for help setting up your Google AdSense ads.