expert

What is Niche Marketing?

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Niche Marketing: The word ‘niche’ is defined as: “A special area of demand for a product or service”. ‘Marketing’ is defined as: “The opportunity to buy or sell”. If you put the two words together, niche marketing means buying or selling a product or service in an area of special demand.  This is a product … Read more

The Best Search Engine Optimization

Search Engine Optimization

Search Engine Optimization: The big SEO companies offers SEO services for thousands of dollars per month. We can do the same for a fraction of the cost. Your website should be your hardest working employee.  Your website could generate revenue for your business 24/7. This is what your website can do with the proper positioning. You … Read more

Subtle Email Marketing

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Subtle Email Marketing: Everyday Internet users receive a lot of emails telling them to buy certain products or visit certain websites. These types of emails arrive in your inbox every day.  However, most people pay very little attention to them, because they are blatant advertisements and are often viewed as spam. Most Internet users have … Read more

Five Tips on Keeping Your Blog Active

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Keeping Your Blog Active: It is important to keep your blog active. Creating engaging, informative blog posts from scratch can be difficult and time-consuming.  Don’t let your blog fail by not updating it often.  Here are four types of posts that are easy to create and will give you good, useful content. Lists:  Visitors like … Read more

Four Ways to Optimize Your Marketing Videos

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Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more

How To Make Your Website Work For Your Business!

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Is You Website Doing it’s Job? If you have a website that just isn’t working for your business, it’s time to rethink your website design. A website that works motivates visitors to make a purchase online, visit your retail location, sign up for a newsletter or contact your business to set up an appointment for your … Read more

How to Become an Expert in Your Industry

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Become and Expert! Many people have a competitive side to them. In some situations, competition can become intense, but it also has the ability to give you drive and motivation. When you want to climb to the top and become an expert in your field, what do you need to do? Pick a Specific Field … Read more

Build Your Brand – The Keys to success

Build Your Brand

How to Build Your Brand. Building a brand involves knowing your audience, your relationship with you customers and your competitors. Sound complex? It can be. Let’s explore how you can build your brand. Branding is the essence of who you are and what you do. Marketing is what you do to build awareness for your … Read more

The benefits of adding videos to your website

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Adding Videos to Your Website! Most internet users watch videos online.  This makes the use of video one of the best methods to attract people to your website and is an excellent way to increase your website’s popularity.  Adding a videos to your website will make it a dynamic website that will attract more visitors … Read more

Is your website breaking copyright laws?

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Copyright Laws: Images enhance your website, blog and social media posts.  However, you have to be careful where you get your images.  I have heard of several website owners who have been sued for using images that they have just “gathered” from other websites. Most images are protected by copyright laws around the world and … Read more