Social Media Marketing: Unlocking Success in the Digital Age In today’s digital age, social media has transformed the way businesses connect with their target audience. With billions of active users across various platforms, social media marketing has become an indispensable tool for brands seeking to boost their online presence, drive engagement, and increase sales. In … Read more
On-Page SEO Checklist: Optimizing your website’s on-page SEO is crucial for improving its search engine rankings and visibility. Here’s an On-Page SEO checklist of key elements to consider when performing on-page SEO: Keyword Research: Identify relevant keywords related to your content and target audience. Use keyword research tools to find popular and low-competition keywords. Consider … Read more
How to Create a Facebook Page: Since Facebook is the social media network that most people use, all businesses should have a Facebook page. Setting up your Facebook page is easy. Here’s how to set up a Facebook Page: First go to Facebook for Business and click on ‘create page’. You will be asked to … Read more
Is It Safe To Use Facebook To Log Into Websites? Many websites that you need to log into now offer a simple one click button to log into their website using your Facebook account. Using Facebook to log into websites is a very convenient feature because you do not need to fill out a form … Read more
Why you Should Have a Privacy Policy on Your Website: People are very much aware of the importance of protecting their personal information while online. So, it is important for all websites to include a privacy policy on their website. Having one also helps build trust with your website users and potential clients. Even if … Read more
What is Content Marketing? Content marketing is using your website’s content to market your product or service. The most important part of your website is your text content. The second most important part of your website are the images that market your products or services. This can be images of products, image call to actions … Read more
Facebook for Business – Ads and Pages: I attended the Facebook for Business seminar in Richmond BC. Here is what I learned. Facebook is the social media network that most people use. Most Facebook users sign into Facebook 14 times a day. Canadians use Facebook more than any other country, with over 16 million people … Read more
How to Create Better Content: One of the best ways to improve the SEO of your website is to create better content. The most important part of your website is your text content. Here are ten tips to help you to create better content: Make sure you have at least 300 words on each of … Read more
On Page Optimization for Your Blog Posts: On page optimization means optimizing your blog posts for SEO (search engine optimization), as you write each post. Your website designer has likely optimized your website when it was created, or you had someone optimize it after the design was complete. SEO is on-going, so you need to … Read more
Your Online Reputation: Online reputation is the reputation of a company, person, product, service on the Internet and digital platforms. Online reputation is impacted by the content an organisation distributes, the reactions of and interactions with web users, activity on social networks, etc. For e-commerce brands, online reputation is very important, as it can affect their online … Read more