What is Social Networking?

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Social Networking: We have all heard of social networking before, but not everyone knows what it means.  If you were asked to define what social media networking is, would you be able to give an accurate definition? Most people can’t, even though it’s likely that they participate in some form of social networking, especially online. … Read more

How to Use Pinterest to Get More Customers


Use Pinterest to Get More Customers: Pinterest is a social media tool that allows you to “pin” images you have uploaded to Pinterest or images you have found on the Internet.   This can be a great tool for small businesses. Think visually:  Do you have a photo gallery on your website?  Or images of items … Read more

Marketing is everything!

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Marketing: SEO (Search Engine Optimization)… online marketing… website promotion.  Marketing your website is SO important.  You can have the best, most amazing website on the Internet, but if no one sees it, it is of no use to you. SEO is not automatic when you purchase a website.  It is a separate service. When it … Read more

Four Ways to Optimize Your Marketing Videos

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Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more

What are Twitter Hashtags?

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Hashtags! A hashtag is the # symbol followed by a word.  For example, #treasureweb is one of the hashtags that I use when posting a tweet.  Hashtags are used to organize tweets and are an important part of Twitter. Once a hashtag has been created, other Twitter users can use that hashtag in their own … Read more

How to Become an Expert in Your Industry


Become and Expert! Many people have a competitive side to them. In some situations, competition can become intense, but it also has the ability to give you drive and motivation. When you want to climb to the top and become an expert in your field, what do you need to do? Pick a Specific Field … Read more

The Best Time to Post to Social Media

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It is important to determine the best time for you to post to your Social Media account. First make sure your posts are engaging, informative and include an image or video. For more information on why it is important to include an image or video, visit this post. Next it is important to determine what … Read more

Social Media Images | Using Images in Social Media Posts

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Social Media Images. Using social media images, is a great way to attract attention to your posts. When creating your social media posts, you should include an image. People remember pictures better than they remember words. In fact, people will remember about 10 percent of what they read or hear three days later. However, when … Read more

How to Handle Criticism

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We have all had criticism and it can be hard to take. You’ve written an article or launched a new product and someone tells you that you missed the mark. How do you respond? Here are some great tips to help you handle criticism: 1. Listen. It’s important to listen to negative feedback and to … Read more

Nurturing your Social Media Relationships

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It is important to nurture your social media relationships. Your followers on social media are invaluable when it comes to spreading positive comments. More than ever, prospective customers search social media before making a purchase decision to find what people are saying about your business. How can you nurture social media relationships with your followers to … Read more