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Press Release: Five Tips for Creating an Effective Press Release

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Follow These Five Tips for Creating an Effective Press Release: 1. Write a Catchy Headline. When creating an effective press release, your headline or title needs to be catchy.  Many people will just scan the headlines looking for something that interests them.  So, you need to grab their attention to encourage them to want to … Read more

Are You Already Using Internet Marketing?

Search Engine Optimization

Internet Marketing: Are you already using Internet marketing? Take a moment to think about how you would answer this question. Do you have a website for your business? Business owners who answer yes to this question are already marketing their products or services online simply by having a website and using internet marketing. You may … Read more

How to Use Pinterest to Get More Customers

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Use Pinterest to Get More Customers: Pinterest is a social media tool that allows you to “pin” images you have uploaded to Pinterest or images you have found on the Internet.   This can be a great tool for small businesses. Think visually:  Do you have a photo gallery on your website?  Or images of items … Read more

Marketing is everything!

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Marketing: SEO (Search Engine Optimization)… online marketing… website promotion.  Marketing your website is SO important.  You can have the best, most amazing website on the Internet, but if no one sees it, it is of no use to you. SEO is not automatic when you purchase a website.  It is a separate service. When it … Read more

Are you keeping WordPress up to date?

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It is Important to Keep WordPress Updated: If you have a blog or if your whole website has been created using WordPress, it is VERY important to keep it updated.  WordPress often releases a newer version, or a plugin may have an update waiting for you. Plugins are bits of software that can be uploaded … Read more

Four Ways to Optimize Your Marketing Videos

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Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more

Three Ways to Get New Customers

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Three Ways to Get New Customers: Your customers are bombarded every day with companies wanting their business.  They get their message to their clients through advertising.  This type of communication is called “outbound” marketing.  Outbound or push marketing is everywhere. If you use “inbound” marketing, you will stand out because it is different.  Inbound marketing means … Read more

Does Your Website Rank Well With Google?

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Ranking Well on Google: You know it is important to rank high in Google.  Simply put, it means more customers. But it’s not easy.  Here are some important tips to help your website rank well on Google. Make sure your content is fresh and new.  You will get penalized if you have duplicate content on … Read more

The benefits of adding videos to your website

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Adding Videos to Your Website! Most internet users watch videos online.  This makes the use of video one of the best methods to attract people to your website and is an excellent way to increase your website’s popularity.  Adding a videos to your website will make it a dynamic website that will attract more visitors … Read more

How to Get Your Website Visitors to Buy

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How to Get Your Website Visitors to Buy: When website visitors come to your website it takes, on average, 20 to 40 seconds for them to decide if they are going to stay or leave!  The first thing they see when they come to your website is very important. The look of your website can … Read more