Social Media

Your Online Reputation

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Your Online Reputation: Online reputation is the reputation of a company, person, product, service on the Internet and digital platforms. Online reputation is impacted by the content an organisation distributes, the reactions of and interactions with web users, activity on social networks, etc. For e-commerce brands, online reputation is very important, as it can affect their online

Your Profile Picture is Very Important

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Your Profile Picture is Very Important: When people visit your website, or one of your social media accounts, it is important to have a good profile picture of yourself. People want to see who they are dealing with. If your picture is out of focus, or poor quality, it does not leave a good impression.

Four Reasons Why Sharing Content Matters

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Four Reasons Why Sharing Content Matters:  Sharing content is important. When you think of content marketing, you may only think about creating original content that will attract new clients. This is important, but don’t overlook sharing content from respected experts and brands in your field. Why? Here are four reasons: 1.  It can grow your

Three Ways To Find More Customers by Using Twitter for Business

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Three Ways To Find More Customers by Using Twitter for Business:  Twitter for Business can be used to find new customers. When you look around inside Twitter you will notice that people don’t just tweet about events and random things, they also tweet looking for advice, products and services. Here are three ways to use

Twitter or Facebook, Which is better?

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Twitter or Facebook? Should you use Twitter or Facebook, or both social media accounts? Here are some facts to help you decide: A recent study has discovered that links that are included in Twitter Tweets get clicks more often than links in a Facebook post. Twitter has about 321 million registered users, and Facebook has

Facebook Marketing

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Facebook Marketing: When using Facebook marketing, you need to engage your Facebook followers. When you engage your followers, they will share your content with their friends and family.  This is a great way to make your content go viral.  Interesting, useful content is more likely to be shared. The goal is to get more likes and

Great Tips for Writing Blog Posts

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Great Tips for Writing Blog Posts. Below are some tips to help you write great blog posts: Write about your own experience. Be original and creative. Connect your blog to your social media accounts. Teach. Write how to do something that you know a lot about. Use some humor. Write the way you talk. Solve

Four Ways to Use Social Media to Reach Your Local Audience

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Four Ways to Use Social Media to Reach Your Local Audience:  As your business grows, it is important to remember that your local audience is important too. Always remember to build trust and relationships in your local community. Here are four ways to use social media to target your local audience: 1.  Use LinkedIn to build

Optimize Your Website for Local Search on Mobile Devices

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Optimize Your Website for Local Search on Mobile Devices. Use of mobile devices has overtaken PCs for local search. More people are using their smartphones and tablets for online searches and purchasing. Is your website mobile ready? Visitors will not go through pages of search results on mobile devices, so you need to be on page

Six Tips for Better Email Newsletters

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Create Better Email Newsletters: If you send out newsletters that are engaging to the reader, the result will be more reads, click-throughs and shares – all of which help drive visitors to your website. Here are some 6 tips to help you to create engaging newsletter content: 1. Experiment with Your Schedule Experiment with sending