It is Important to Keep WordPress Updated: If you have a blog or if your whole website has been created using WordPress, it is VERY important to keep it updated. WordPress often releases a newer version, or a plugin may have an update waiting for you. Plugins are bits of software that can be uploaded … Read more
Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more
Is You Website Doing it’s Job? If you have a website that just isn’t working for your business, it’s time to rethink your website design. A website that works motivates visitors to make a purchase online, visit your retail location, sign up for a newsletter or contact your business to set up an appointment for your … Read more
What is the most valuable asset your business has? Most people would say: Our website My computer The office My files Our books All of these things can be taken away from you. BUT they can also be replaced. There is one asset that is so valuable it can help any business recover from a disaster … Read more
Spring Cleaning for Marketing Success: Spring is here and summer is just around the corner, and like your house, your marketing plan and tools can accumulate clutter over the course of the year. It’s time for some spring cleaning. Here are three ways to make sure your internet marketing is current and efficient: 1 Clean up … Read more
Copyright Laws: Images enhance your website, blog and social media posts. However, you have to be careful where you get your images. I have heard of several website owners who have been sued for using images that they have just “gathered” from other websites. Most images are protected by copyright laws around the world and … Read more
If your website is a WordPress website, then it is very important to maintain the website monthly. Regular maintenance will keep the website running smoothly and will minimize the risk of it getting malware or a virus that could cause great harm to your website. It will also help to keep hackers out of your … Read more
Your website speed is very important. If your website loads slowly and your visitor has to wait for the page to load, you will lose potential customers. In addition, Google has said that page speed impacts search engine rankings. Follow the tips below, and you should see quicker load times. 1. Optimize your images If … Read more
SEO and your website content go hand in hand. Great text content is essential to keep visitors on your website. Google will rank your website higher if you have good content. Good content can be defined as: Provides a service to the visitor. Creates brand authority establishes you as an expert in your field. Looks … Read more
Now that summer is over and the kids are back in school, it is time to get ready for the busy holiday season. Here are some tips to help you be productive as possible over the coming months. Set Goals: Set goals to work towards and to judge the success of your holiday season marketing … Read more