SEO

Why you Should Have a Privacy Policy on Your Website

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Why you Should Have a Privacy Policy on Your Website: People are very much aware of the importance of protecting their personal information while online. So, it is important for all websites to include a privacy policy on their website. Having one also helps build trust with your website users and potential clients. Even if … Read more

Creating a Successful Email Newsletter

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Creating a Successful Email Newsletter: Sending out email newsletters can be a great way to engage your customers and keep your business in their minds, as well as build trust. It is important to create an interesting newsletter to keep people interested. Think carefully when you create your subject line. It needs to be catchy … Read more

What is Content Marketing?

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What is Content Marketing? Content marketing is using your website’s content to market your product or service. The most important part of your website is your text content. The second most important part of your website are the images that market your products or services. This can be images of products, image call to actions … Read more

Facebook for Business – Ads and Pages

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Facebook for Business – Ads and Pages: I attended the Facebook for Business seminar in Richmond BC. Here is what I learned. Facebook is the social media network that most people use. Most Facebook users sign into Facebook 14 times a day. Canadians use Facebook more than any other country, with over 16 million people … Read more

How to Create Better Content

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How to Create Better Content:  One of the best ways to improve the SEO of your website is to create better content. The most important part of your website is your text content. Here are ten tips to help you to create better content: Make sure you have at least 300 words on each of … Read more

On Page Optimization for Your Blog Posts

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On Page Optimization for Your Blog Posts:  On page optimization means optimizing your blog posts for SEO (search engine optimization), as you write each post. Your website designer has likely optimized your website when it was created, or you had someone optimize it after the design was complete. SEO is on-going, so you need to … Read more

Your Online Reputation

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Your Online Reputation: Online reputation is the reputation of a company, person, product, service on the Internet and digital platforms. Online reputation is impacted by the content an organisation distributes, the reactions of and interactions with web users, activity on social networks, etc. For e-commerce brands, online reputation is very important, as it can affect their online … Read more

Use Google’s Autocomplete to Find Keywords

Use Google’s Autocomplete to Find Keywords:  When looking for keywords or keyword phrases for your website, you can use Google’s Autocomplete as a tool to find keywords. What is Google’s Autocomplete? When you are using Google to search, you type in words for what you are searching for, and Google presents some suggestions to complete … Read more

Choosing the Right Name for Your Business

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Choosing the Right Name for Your Business: Choosing the right name for your business is very important. You want to pick a name that is unique and tells people right off what your business is all about. Picking a name for your business can be frustrating and overwhelming. Below are ten tips to help you … Read more

Twitter or Facebook, Which is better?

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Twitter or Facebook? Should you use Twitter or Facebook, or both social media accounts? Here are some facts to help you decide: A recent study has discovered that links that are included in Twitter Tweets get clicks more often than links in a Facebook post. Twitter has about 321 million registered users, and Facebook has … Read more