marketing

Off Page SEO Techniques

off page seo

Off Page SEO techniques. Off-page SEO techniques refer to activities that are conducted outside of your website with the aim of improving your search engine rankings and increasing online visibility. These techniques focus on building backlinks, establishing your website’s authority, and enhancing its reputation on the internet. Here are some commonly used off-page SEO techniques: … Read more

Why you Should Have a Privacy Policy on Your Website

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Why you Should Have a Privacy Policy on Your Website: People are very much aware of the importance of protecting their personal information while online. So, it is important for all websites to include a privacy policy on their website. Having one also helps build trust with your website users and potential clients. Even if … Read more

Creating a Successful Email Newsletter

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Creating a Successful Email Newsletter: Sending out email newsletters can be a great way to engage your customers and keep your business in their minds, as well as build trust. It is important to create an interesting newsletter to keep people interested. Think carefully when you create your subject line. It needs to be catchy … Read more

What is Content Marketing?

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What is Content Marketing? Content marketing is using your website’s content to market your product or service. The most important part of your website is your text content. The second most important part of your website are the images that market your products or services. This can be images of products, image call to actions … Read more

Your Online Reputation

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Your Online Reputation: Online reputation is the reputation of a company, person, product, service on the Internet and digital platforms. Online reputation is impacted by the content an organisation distributes, the reactions of and interactions with web users, activity on social networks, etc. For e-commerce brands, online reputation is very important, as it can affect their online … Read more

Choosing the Right Name for Your Business

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Choosing the Right Name for Your Business: Choosing the right name for your business is very important. You want to pick a name that is unique and tells people right off what your business is all about. Picking a name for your business can be frustrating and overwhelming. Below are ten tips to help you … Read more

Three Ways To Find More Customers by Using Twitter for Business

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Three Ways To Find More Customers by Using Twitter for Business:  Twitter for Business can be used to find new customers. When you look around inside Twitter you will notice that people don’t just tweet about events and random things, they also tweet looking for advice, products and services. Here are three ways to use … Read more

Twitter or Facebook, Which is better?

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Twitter or Facebook? Should you use Twitter or Facebook, or both social media accounts? Here are some facts to help you decide: A recent study has discovered that links that are included in Twitter Tweets get clicks more often than links in a Facebook post. Twitter has about 321 million registered users, and Facebook has … Read more

Is Your Website Content Working for You?

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Is Your Website Content Working for You? When creating or updating your website, keep in mind that the text content of your website is the most important part of your website. What you say will either excite people to want to buy from you or drive them away. Also, your text can make your website … Read more

Facebook Marketing

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Facebook Marketing: When using Facebook marketing, you need to engage your Facebook followers. When you engage your followers, they will share your content with their friends and family.  This is a great way to make your content go viral.  Interesting, useful content is more likely to be shared. The goal is to get more likes and … Read more