become an expert

Tips on How You Can Reuse Great Content

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Reuse Great Content Can you reuse great content?  Yes!  Creating unique content on a regular basis for your website, social media accounts, blog posts, etc., takes a huge amount of time.  You can get more value out of your articles and blog posts.  Here are four tips on how you can reuse great content: Social … Read more

Four Ways to Optimize Your Marketing Videos

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Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more

What are Twitter Hashtags?

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Hashtags! A hashtag is the # symbol followed by a word.  For example, #treasureweb is one of the hashtags that I use when posting a tweet.  Hashtags are used to organize tweets and are an important part of Twitter. Once a hashtag has been created, other Twitter users can use that hashtag in their own … Read more

How To Write Great Content For Your Website

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How to write great content for your website. Content is the most important part of any website. Some website owners make the mistake of putting all their efforts into designing a great looking site, and forget to write great content.  Compelling, persuasive content sells products. Emotional Appeal   Understand your target customer’s emotional needs and … Read more

Three Ways to Get New Customers

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Three Ways to Get New Customers: Your customers are bombarded every day with companies wanting their business.  They get their message to their clients through advertising.  This type of communication is called “outbound” marketing.  Outbound or push marketing is everywhere. If you use “inbound” marketing, you will stand out because it is different.  Inbound marketing means … Read more

How to Become an Expert in Your Industry

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Become and Expert! Many people have a competitive side to them. In some situations, competition can become intense, but it also has the ability to give you drive and motivation. When you want to climb to the top and become an expert in your field, what do you need to do? Pick a Specific Field … Read more

Build Your Brand – The Keys to success

Build Your Brand

How to Build Your Brand. Building a brand involves knowing your audience, your relationship with you customers and your competitors. Sound complex? It can be. Let’s explore how you can build your brand. Branding is the essence of who you are and what you do. Marketing is what you do to build awareness for your … Read more

Does Your Website Rank Well With Google?

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Ranking Well on Google: You know it is important to rank high in Google.  Simply put, it means more customers. But it’s not easy.  Here are some important tips to help your website rank well on Google. Make sure your content is fresh and new.  You will get penalized if you have duplicate content on … Read more

The benefits of adding videos to your website

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Adding Videos to Your Website! Most internet users watch videos online.  This makes the use of video one of the best methods to attract people to your website and is an excellent way to increase your website’s popularity.  Adding a videos to your website will make it a dynamic website that will attract more visitors … Read more

Is your website breaking copyright laws?

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Copyright Laws: Images enhance your website, blog and social media posts.  However, you have to be careful where you get your images.  I have heard of several website owners who have been sued for using images that they have just “gathered” from other websites. Most images are protected by copyright laws around the world and … Read more