How to write great content for your website. Content is the most important part of any website. Some website owners make the mistake of putting all their efforts into designing a great looking site, and forget to write great content. Compelling, persuasive content sells products. Emotional Appeal Understand your target customer’s emotional needs and … Read more
Is You Website Doing it’s Job? If you have a website that just isn’t working for your business, it’s time to rethink your website design. A website that works motivates visitors to make a purchase online, visit your retail location, sign up for a newsletter or contact your business to set up an appointment for your … Read more
How to Get Your Website Visitors to Buy: When website visitors come to your website it takes, on average, 20 to 40 seconds for them to decide if they are going to stay or leave! The first thing they see when they come to your website is very important. The look of your website can … Read more
Your website speed is very important. If your website loads slowly and your visitor has to wait for the page to load, you will lose potential customers. In addition, Google has said that page speed impacts search engine rankings. Follow the tips below, and you should see quicker load times. 1. Optimize your images If … Read more
Are you thinking of starting a business or have just started one? Of course you want your business succeed. Here are five great tips to get you started on the road to a successful business. Launch a website. Don’t have a website? You can bet your competitors do. A website is a valuable tool for … Read more
SEO and your website content go hand in hand. Great text content is essential to keep visitors on your website. Google will rank your website higher if you have good content. Good content can be defined as: Provides a service to the visitor. Creates brand authority establishes you as an expert in your field. Looks … Read more
Image cropping mistakes can give a bad first impression. Your profile image on your social media accounts is an important first impression to new clients. How you crop your photo can make you look shorter, aggressive, untrustworthy, or even creepy. Here’s some examples of photo cropping mistakes and how to fix them: Space above the … Read more
Finding motivation to blog. Blogging can be very valuable when you are trying to bring additional traffic to your business. However, it’s easy to start off with good intentions to post to your blog often, but then you get too busy or simply forget. It can be a lot of work to build a popular … Read more
It is just as important to market yourself and build a personal brand as it is to market your company. Maybe even more important. You are the most important part of your business. If you show your potential customers that you are the expert to go to, then they will turn to you for help … Read more
All businesses need to establish trust and credibility. No credibility, no customers. Credibility is one of the most important qualities a website can have. No amount of conversion optimization can make up for a website’s lack of credibility. But what makes a website credible? How do you demonstrate trustworthiness? Here are nine tips that every website … Read more