Are you thinking of starting a business or have just started one? Of course you want your business succeed. Here are five great tips to get you started on the road to a successful business. Launch a website. Don’t have a website? You can bet your competitors do. A website is a valuable tool for … Read more
SEO and your website content go hand in hand. Great text content is essential to keep visitors on your website. Google will rank your website higher if you have good content. Good content can be defined as: Provides a service to the visitor. Creates brand authority establishes you as an expert in your field. Looks … Read more
Mobile Marking is important. Mobile devices have changed the way we live our lives. It is no longer a luxury; they are now a necessity. Our smartphones help us to communicate, work and buy goods on-the-go. And thus, the mobile market can no longer be overlooked. Your website MUST be mobile friendly. A mobile friendly … Read more
It takes time to properly grow a Facebook fan base. Years ago, new pages could grow a fan base quickly and organically simply because there were so few pages competing for attention in the news feed. Today if you want to grow a high-quality, engaged fan base, you need to work at it. Here are … Read more
Even if you’re an internationally known brand, you can still struggle to build brand awareness and relationships in today’s market. In today’s business world people want to do business with other people more so than ever before. This is why it’s so important to focus on building a brand. We trust people we know, or … Read more
Using online profiles and directories is one of the easiest and most cost-effective ways to connect with customers, optimize reviews and increase the traffic to your website. Online profiles and directories can be powerful tools for businesses because they give customers the opportunity to leave reviews. Reviews about your business can give you insight into … Read more
It is just as important to market yourself and build a personal brand as it is to market your company. Maybe even more important. You are the most important part of your business. If you show your potential customers that you are the expert to go to, then they will turn to you for help … Read more
All businesses need to establish trust and credibility. No credibility, no customers. Credibility is one of the most important qualities a website can have. No amount of conversion optimization can make up for a website’s lack of credibility. But what makes a website credible? How do you demonstrate trustworthiness? Here are nine tips that every website … Read more
How a small business handles customer complaints and store returns defines its customer service. How you handle store returns shows whether or not that company understands that customer service is not just about making a sale, but it is also about customer relationship. Even if your customer is filing a complaint or returning a product, … Read more
All website owners want their website to rank as high as possible on Google, Bing and Yahoo! There are two main ways to accomplish this: Optimizing your site so it will appear in those search results organically. This is known as SEO or search engine optimization. Paying for ad space within search results. This is … Read more