Make a Press Release Work for You: Getting your business press release in a newspaper or online news site is exciting. Media coverage builds your credibility and makes your brand more visible to customers. It promotes the growth of your business and generates more opportunities. One of the best ways to get your business mentioned … Read more
Why is social media is so popular? The simple answer is social media RELATIONSHIPS! Social Media is popular because human beings need social interaction. Having people in your life is important, so you can share what is important to you. One of the worst things you can do to someone is to put them … Read more
How to get a QR Code: QR Code stands for Quick Response Code. These are black and white square codes that can be scanned with a smartphone. When scanned they take the user to a website or to some other information. They are becoming more and more popular. Keep your business up-to-date and get your’s … Read more
Trust is very important. If your customers trust you, they will purchase from you again and again. Your website’s credibility is an important tool to create credibility for your potential and current customers. When a new potential customer arrives at your website, what will convince them to buy from you? What shows them that they … Read more
Can a business app boost your business? We all know that more people are accessing the internet using their smart phones than ever before. By now you should have a responsive (mobile friendly) website. But, should you take it a step further and build an app for your business? 90% of the time people spend … Read more
Your website speed is very important. If your website loads slowly and your visitor has to wait for the page to load, you will lose potential customers. In addition, Google has said that page speed impacts search engine rankings. Follow the tips below, and you should see quicker load times. 1. Optimize your images If … Read more
SEO and your website content go hand in hand. Great text content is essential to keep visitors on your website. Google will rank your website higher if you have good content. Good content can be defined as: Provides a service to the visitor. Creates brand authority establishes you as an expert in your field. Looks … Read more
Time management is important for small business owners. You will get more done in less time when you implement these five time-saving strategies. 1. Plan Your Work Planning your work is the most important strategy for effective time management. As a business owner, you are under pressure to make decisions, meet deadlines, complete paperwork and … Read more
Whether you own a retail store, beauty salon, restaurant or other local business, gift cards can be a great way to boost sales. Gift cards aren’t just for large, national chains anymore. Consumers are very open to buying gift cards from small, independent retailers. Here are 5 tips for using gift cards to increase your … Read more
How a small business handles customer complaints and store returns defines its customer service. How you handle store returns shows whether or not that company understands that customer service is not just about making a sale, but it is also about customer relationship. Even if your customer is filing a complaint or returning a product, … Read more