Optimize Your Marketing Videos: Over 300 hours of video are uploaded to YouTube every minute. To get your marketing videos seen and shared, you need to optimize them. There is no magic formula to make a video “go viral”, however here are four ways to optimize your videos. 1. Create Shareable Content: Videos are shared … Read more
Hashtags! A hashtag is the # symbol followed by a word. For example, #treasureweb is one of the hashtags that I use when posting a tweet. Hashtags are used to organize tweets and are an important part of Twitter. Once a hashtag has been created, other Twitter users can use that hashtag in their own … Read more
How to write great content for your website. Content is the most important part of any website. Some website owners make the mistake of putting all their efforts into designing a great looking site, and forget to write great content. Compelling, persuasive content sells products. Emotional Appeal Understand your target customer’s emotional needs and … Read more
Is You Website Doing it’s Job? If you have a website that just isn’t working for your business, it’s time to rethink your website design. A website that works motivates visitors to make a purchase online, visit your retail location, sign up for a newsletter or contact your business to set up an appointment for your … Read more
Three Ways to Get New Customers: Your customers are bombarded every day with companies wanting their business. They get their message to their clients through advertising. This type of communication is called “outbound” marketing. Outbound or push marketing is everywhere. If you use “inbound” marketing, you will stand out because it is different. Inbound marketing means … Read more
Become and Expert! Many people have a competitive side to them. In some situations, competition can become intense, but it also has the ability to give you drive and motivation. When you want to climb to the top and become an expert in your field, what do you need to do? Pick a Specific Field … Read more
Facebook Hashtags: Facebook is making it easier for people to participate in real time global conversations. Facebook has now added hashtags. When you create a post in Facebook you can now add a hashtag to your post. Hashtags work the same way in Facebook as they do in Twitter. When you click on a hashtag … Read more
How to Build Your Brand. Building a brand involves knowing your audience, your relationship with you customers and your competitors. Sound complex? It can be. Let’s explore how you can build your brand. Branding is the essence of who you are and what you do. Marketing is what you do to build awareness for your … Read more
Ranking Well on Google: You know it is important to rank high in Google. Simply put, it means more customers. But it’s not easy. Here are some important tips to help your website rank well on Google. Make sure your content is fresh and new. You will get penalized if you have duplicate content on … Read more
What is the most valuable asset your business has? Most people would say: Our website My computer The office My files Our books All of these things can be taken away from you. BUT they can also be replaced. There is one asset that is so valuable it can help any business recover from a disaster … Read more