small business

Marketing Plan for the Holiday Season

holiday season

Now that summer is over and the kids are back in school, it is time to get ready for the busy holiday season. Here are some tips to help you be productive as possible over the coming months. Set Goals: Set goals to work towards and to judge the success of your holiday season marketing … Read more

Nurturing your Social Media Relationships

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It is important to nurture your social media relationships. Your followers on social media are invaluable when it comes to spreading positive comments. More than ever, prospective customers search social media before making a purchase decision to find what people are saying about your business. How can you nurture social media relationships with your followers to … Read more

Ten Easy Tech Hacks

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Save time and money with these ten easy tech hacks: Charge your phone faster. Your phone will charge faster if you set it to Airplane Mode. This will stop the battery drain that staying connected requires and will speed up the charging process. Download any video on YouTube. You can download videos on YouTube by … Read more

Keyboard Shortcuts for Windows

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A keyboard shortcut is a sequence or combination of keystrokes on a computer keyboard which invokes commands in software. Some keyboard shortcuts require the user to press a single key or a sequence of keys one after the other. Other keyboard shortcuts require pressing and holding several keys simultaneously. Below is a list of some … Read more

Use Gift Cards to Boost Sales

gift card

Whether you own a retail store, beauty salon, restaurant or other local business, gift cards can be a great way to boost sales. Gift cards aren’t just for large, national chains anymore. Consumers are very open to buying gift cards from small, independent retailers. Here are 5 tips for using gift cards to increase your … Read more

Website Credibility

credibility

All businesses need to establish trust and credibility. No credibility, no customers. Credibility is one of the most important qualities a website can have. No amount of conversion optimization can make up for a website’s lack of credibility. But what makes a website credible? How do you demonstrate trustworthiness? Here are nine tips that every website … Read more

Tips for Handling Store Returns

store retuns

How a small business handles customer complaints and store returns defines its customer service. How you handle store returns shows whether or not that company understands that customer service is not just about making a sale, but it is also about customer relationship. Even if your customer is filing a complaint or returning a product, … Read more

Five Ways to Get Referrals from your Customers

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One of the best ways to get new business is for current customers to say good things about your products or services and give you referrals. Here are five tips for getting testimonials from clients who may refer new customers: Ask for feedback and testimonials that you can post on your website. You can ask … Read more

How is Your Business Coping with Covid-19?

covid-19

How is Your Business Coping with Covid-19? What a time we are living in! What is taking place now will be in the history books. Covid-19 is having a great impact on most businesses.  How our businesses survive and change will all depend on how we change to copy with Covid-19.  Some business will survive, … Read more

Three Great Marketing Tips

marketing tips

Here are three great marketing tips to help turn visitors to your website into buyers. When it comes to marketing a website there are lots of strategies that work and some that do not.  SEO (search engine optimization) drives customers to your website. Once you get people to your website, you need effective marketing on … Read more