Spring Cleaning for Marketing Success: Spring is here and summer is just around the corner, and like your house, your marketing plan and tools can accumulate clutter over the course of the year. It’s time for some spring cleaning. Here are three ways to make sure your internet marketing is current and efficient: 1 Clean up … Read more
It is important to determine the best time for you to post to your Social Media account. First make sure your posts are engaging, informative and include an image or video. For more information on why it is important to include an image or video, visit this post. Next it is important to determine what … Read more
Why is social media is so popular? The simple answer is social media RELATIONSHIPS! Social Media is popular because human beings need social interaction. Having people in your life is important, so you can share what is important to you. One of the worst things you can do to someone is to put them … Read more
Social Media Images. Using social media images, is a great way to attract attention to your posts. When creating your social media posts, you should include an image. People remember pictures better than they remember words. In fact, people will remember about 10 percent of what they read or hear three days later. However, when … Read more
We have all had criticism and it can be hard to take. You’ve written an article or launched a new product and someone tells you that you missed the mark. How do you respond? Here are some great tips to help you handle criticism: 1. Listen. It’s important to listen to negative feedback and to … Read more
Image cropping mistakes can give a bad first impression. Your profile image on your social media accounts is an important first impression to new clients. How you crop your photo can make you look shorter, aggressive, untrustworthy, or even creepy. Here’s some examples of photo cropping mistakes and how to fix them: Space above the … Read more
Ten Great Marketing Ideas for your Website That Don’t Cost a Cent: Create social media accounts on Facebook and Twitter. Post to these accounts regularly. It is best to post daily if possible. Claim, verify, and update your Google Local Business listing. This is extremely important. Be sure to keep your Google Business Listing up … Read more
It is important to nurture your social media relationships. Your followers on social media are invaluable when it comes to spreading positive comments. More than ever, prospective customers search social media before making a purchase decision to find what people are saying about your business. How can you nurture social media relationships with your followers to … Read more
It takes time to properly grow a Facebook fan base. Years ago, new pages could grow a fan base quickly and organically simply because there were so few pages competing for attention in the news feed. Today if you want to grow a high-quality, engaged fan base, you need to work at it. Here are … Read more
An active presence on LinkedIn is important for every business, especially those serving the B2B market. You can create your own personal LinkedIn page and a company profile. It is important to have both an active personal presence as well as an active business presence on LinkedIn. LinkedIn is a forum to build your expertise, … Read more