Social Media

Six Tips to Get Your Articles Read

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Get Your Articles Read: To make sure that your articles get read, here are six tips. These tips will make your articles readable and interesting. 1) Use short paragraphs. When the paragraphs are long, the words get jumbled in the mind of the reader and just looking at it can get confusing and too difficult … Read more

Canada’s Anti Spam Laws

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Canada’s Anti Spam Laws: Canada’s anti spam laws or legislation (CASL) came into effect on July 1, 2014.  If you or your business sends out any kind of commercial electronic messages (CEMs), including emails, texts, social networking messages and other electronic communications, then this is something you need to take seriously. This is a reminder … Read more

Email Marketing Mistakes

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Are You Making These Email Marketing Mistakes? Many business owners who try email marketing make the mistake of believing that any type of email marketing is beneficial. This is not true.  There are a number of mistakes business owners can make when they organize an email marketing campaign. Examples of mistakes include allowing promotional materials … Read more

How to Make a YouTube Video

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Making a YouTube video is not complicated. The first step is to get a video recording device.  Video recording devices come in a number of different formats.  It is possible to use cell phones, webcams, or traditional camcorders.  If you are interested in using your cell phone to help you make a YouTube video, you … Read more

What is Social Networking?

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Social Networking: We have all heard of social networking before, but not everyone knows what it means.  If you were asked to define what social media networking is, would you be able to give an accurate definition? Most people can’t, even though it’s likely that they participate in some form of social networking, especially online. … Read more

How to Use Pinterest to Get More Customers

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Use Pinterest to Get More Customers: Pinterest is a social media tool that allows you to “pin” images you have uploaded to Pinterest or images you have found on the Internet.   This can be a great tool for small businesses. Think visually:  Do you have a photo gallery on your website?  Or images of items … Read more

Five Tips on Keeping Your Blog Active

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Keeping Your Blog Active: It is important to keep your blog active. Creating engaging, informative blog posts from scratch can be difficult and time-consuming.  Don’t let your blog fail by not updating it often.  Here are four types of posts that are easy to create and will give you good, useful content. Lists:  Visitors like … Read more

Ten Ways to Grow Your Email List

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Grow Your Email List: Here are ten tips that will help you grow your email list: Have an online contest for a free giveaway, and have your visitors sign up for your newsletter in order to enter the contest. Collect email addresses offline and import them into your mailing list.  You can collect these from … Read more

How to Drive More Traffic to Your Website

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Website Traffic: SEO comprises many techniques to drive traffic to a website.  Some of the most important techniques are: Posting your website to search engines and directories on a regular, continuous basis. Setting up a Google AdWords Campaign with a budget of at least $100 per month. Building of backlinks. Backlinks are sites that link … Read more

Boost Your Sales Through Social Media

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Boost Sales With Social Media: Your customers are willing to pay more for products or services that are local, and most of these customers will come to you by word of mouth.  On the Internet “word of mouth” means social media.  Boosting your Facebook, Twitter, LinkedIn and other social media campaigns is something you should … Read more