marketing

Your Customers are the Most Valuable Asset Your Business Has

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What is the most valuable asset your business has? Most people would say: Our website My computer The office My files Our books All of these things can be taken away from you.  BUT they can also be replaced. There is one asset that is so valuable it can help any business recover from a disaster … Read more

The benefits of adding videos to your website

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Adding Videos to Your Website! Most internet users watch videos online.  This makes the use of video one of the best methods to attract people to your website and is an excellent way to increase your website’s popularity.  Adding a videos to your website will make it a dynamic website that will attract more visitors … Read more

Spring Cleaning for Marketing Success

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Spring Cleaning for Marketing Success: Spring is here and summer is just around the corner, and like your house, your marketing plan and tools can accumulate clutter over the course of the year.  It’s time for some spring cleaning. Here are three ways to make sure your internet marketing is current and efficient: 1 Clean up … Read more

Make a Press Release Work for You

press release

Make a Press Release Work for You: Getting your business press release in a newspaper or online news site is exciting. Media coverage builds your credibility and makes your brand more visible to customers. It promotes the growth of your business and generates more opportunities. One of the best ways to get your business mentioned … Read more

How to Improve Your Website’s Credibility

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Trust is very important. If your customers trust you, they will purchase from you again and again. Your website’s credibility is an important tool to create credibility for your potential and current customers. When a new potential customer arrives at your website, what will convince them to buy from you? What shows them that they … Read more

Business App | Should you build an App for your Business?

business app

Can a business app boost your business?  We all know that more people are accessing the internet using their smart phones than ever before. By now you should have a responsive (mobile friendly) website. But, should you take it a step further and build an app for your business? 90% of the time people spend … Read more

How to Handle Criticism

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We have all had criticism and it can be hard to take. You’ve written an article or launched a new product and someone tells you that you missed the mark. How do you respond? Here are some great tips to help you handle criticism: 1. Listen. It’s important to listen to negative feedback and to … Read more

What Defines Good Content

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SEO and your website content go hand in hand. Great text content is essential to keep visitors on your website. Google will rank your website higher if you have good content. Good content can be defined as: Provides a service to the visitor. Creates brand authority establishes you as an expert in your field. Looks … Read more

Marketing Plan for the Holiday Season

holiday season

Now that summer is over and the kids are back in school, it is time to get ready for the busy holiday season. Here are some tips to help you be productive as possible over the coming months. Set Goals: Set goals to work towards and to judge the success of your holiday season marketing … Read more

Ten Great Marketing Ideas for your Website That Don’t Cost a Cent

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Ten Great Marketing Ideas for your Website That Don’t Cost a Cent: Create social media accounts on Facebook and Twitter. Post to these accounts regularly. It is best to post daily if possible. Claim, verify, and update your Google Local Business listing. This is extremely important. Be sure to keep your Google Business Listing up … Read more